Franchise Record Pool (FRP) is a digital track library and a Shazam-like service for professional DJs. It offers a vast catalog of 720,000 licensed tracks, remixes, and multiple versions of songs, enabling DJs to craft the perfect mix.
Originating in the USA, FRP serves as a subscription-based platform where DJs can access high-quality, licensed tracks from renowned labels like Sony Music, Universal, and Virgin Records. Check out this overview of FRP functionality.
Faced with an outdated website, FRP’s founders sought our help to modernize their platform. Our team undertook the challenge of redesigning their website and developing new applications to meet contemporary standards, enhancing user experience and functionality.
Our goals with this part of the FRP project were the following:
- To enhance the old app by identifying areas for improvement and addressing them in the new design.
- To modernize the user experience by creating a modern, functional mobile app that meets current user expectations, with new features and a design that’s both aesthetically pleasing and highly usable.
- To ensure ecosystem consistency by integrating the SPINS apps smoothly with the existing FRP system, providing a consistent user experience across all platforms, whether on desktop, mobile, or web.
Implemented Changes
1. Complete UI Redesign
We completely revamped the user interface to give it a fresh, modern appearance. The old design was cluttered and outdated, so we focused on creating a clean, visually appealing layout that was easy to use. We removed unnecessary visuals and features from the old design. This helped us create a more focused and streamlined interface that highlights what’s important to users.
We also restructured the navigation system to make it more intuitive. This means DJs can now find and use features more easily, without getting bogged down by complex menus or unnecessary steps.
Outcome: the new FRP website is now modern, easy to navigate, and visually appealing. DJs can quickly find what they need and enjoy a smoother experience on the platform.
2. Track Library
DJs can use music from the catalog, which includes 720 thousand licensed tracks from such labels as Sony Music, Universal, and Virgin Records. Though in the catalog, they could see all the info about the track: key, BPM (beats per minute), all existing remixes of the track, and the track's sources – users’ feedback was that these details were not obvious and very prominent.
So we enhanced the presentation of track details based on this feedback. Key indicators like BPM, genre, and key are now more prominent, reducing the time DJs spend searching for information.
While DJs could access important details about each track – such as key, BPM (beats per minute), remixes, and sources – the feedback indicated that this information was not easy to find or very visible. Users wanted these details to be more prominent and accessible.
Based on this feedback, we made key details like BPM, genre, and track key more visible. These indicators are now prominently displayed, making it easier for DJs to find the information they need.
Outcome: the updated track information now makes essential details more obvious and easier to access. DJs can quickly see the key indicators, spend less time searching for information and more time focusing on their mixes
New Platforms and Features
Desktop and Mobile Apps
To boost Franchise Record Pool’s (FRP) multi-platform presence, we improved their mobile apps and created a new desktop app. Together, these apps comprise the FRP SPINS ecosystem.
We started by revamping their mobile apps, completely redeveloping them with React Native to give DJs easy access to FRP on the go. These apps let DJs, who are constantly on the move, manage their music libraries, create playlists, and download tracks to their PCs right from their mobile devices – a must in the fast-paced world of DJing.
Additionally, we built the SPINS desktop app, which is available for both Mac OS and Windows via Electron. This app allows DJs to download tracks directly to specific folders on their home computers. It also includes a chat feature, so DJs can connect with each other and engage with fans.
New Features
To improve the music experience for DJs on Franchise Record Pool (FRP), we introduced two key features: Music recognition and AI-assisted playlist creation.
Music Recognition
The new music recognition feature allows DJs to discover remixes created by other DJs. With this feature, DJs can easily find and add these remixes to their own collections. This makes the process of finding new and relevant tracks more dynamic and tailored to individual preferences.
AI
Additionally, we integrated AI technology to make playlist creation easier. DJs can now use voice commands to instruct the system to generate playlists. For instance, they can say, “Make a playlist with Italian pop music from the 90s, bpm 140,” and the system will create a playlist based on these specifications. This feature simplifies the process of building themed playlists, saving DJs time and enhancing their creative options.
Conclusion
By modernizing Franchise Record Pool's (FRP) digital platform, we greatly improved the user experience for professional DJs. The complete UI redesign, enhanced display of key track details, and development of both mobile and desktop apps created a seamless, multi-platform ecosystem for DJs to access and manage their music libraries.
We also integrated AI-driven features, like music recognition and voice-command playlist creation, adding cutting-edge functionality that simplifies the DJing process. These upgrades ensure FRP can better support DJs in curating music, helping them stay ahead in the fast-paced music industry.
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